Hello, I'm
Hola, Soy
Adams
Performance Digital Marketer
- Location
- New York City Metropolitan Area, NY
- help@marketinginspace.com
Clients
Throughout my career, I have worked on various industry performance campaigns for clients. While my expertise is not limited to any particular sector, I have extensive experience managing campaigns for clients in the Cruise, Car, Beverage, Small Appliance, and Cookware industries.Â
What I Do
Digital Marketer focused on Paid Search & Social, specializing in processes and creating automation. Experienced creating and launching paid performance media strategies to meet client performance goals. Well-versed in Google Ads, Microsoft Ads, SA360, and Looker Studio. I am highly skilled at analyzing market trends and developing targeted strategies that drive measurable results for my clients. I am confident in my ability to effectively manage performance campaigns for businesses in any industry.
Paid Search
Spearheading Search strategies across Google Ads and Microsoft Ads via Search Ads 360. Constantly testing new Google & Microsoft features to bolster performance.
Paid Social
Creating and executing strategies with an audience-first approach to align with the Client’s goals and objectives. Utilizing best practices based on industry experts.
Looker Studio
Developing reporting on Looker Studio to help review performance and automate daily tasks such as pacing, search query reports, and account health checks.
Excel
Streamlining processes to analyze performance by automating data ingestion/manipulation via Power Queries and Pivot Tables, thus creating efficiencies in our workflow.
SEO
Create and manage SEO strategies. Provide SEO improvements via content, designs, site structure, page construction, metadata, and compelling copywriting.
Programmatic
Coordinate strategies and campaigns by taking an audience-first approach and developing partnerships with digital vendors, including Amazon, Criteo, and DV360.
Career Highlights
Kinesso - Associate Director, Paid Search & Social
Sub-Brand/Product: Brand, Casino, Uplift, ShoreX
Platforms: Google Ads, Microsoft Ads, SA360, Looker Studio, Meta
Kinesso - Manager, Addressable Strategy
Sub-Brand/Product: Brand, Casino, Uplift
Platforms: Google Ads, Microsoft Ads, SA360, Meta, Looker Studio
• Spearheaded Paid Search & Social strategies to exceed client performance goals
• Developed a strong team that implements best practices and drives insights from experiment
Kinesso - Senior Associate, Search
Platforms: Google Ads, Microsoft Ads, SA360, Looker Studio, DV360
Sub-Brand/Product:
Dentsu - Associate, Digital
Sub-Brand/Product: Polestar EV, Rowenta, Tfal, All-Clad
COOP Careers - Senior Digital Marketing Captain
Dentsu - Assistant, Paid Search
Sub-Brand/Products: Budweiser, Bud Light, Michelob Ultra, Stella Artois, Estrella Jalisco, Busch Beer, Natural Light, Land Shark, Hoegaarden, Blue Point, Devils Backbone, Elysian, Four Peaks, Golden Road Brewing, Goose Island, Virtue Cider, Karbach
